"Réno-Dépôt/The Building Box is a leader in home renovation, with 21 superstores in Quebec and Ontario, revenues of about $845 million and profits around $57 million when the organization was sold to Rona in 2003.
We have worked on four strategic and marketing plans with Saine Marketing since 1991, including one that saw the development of the Réno-Dépôt concept.
In some plans we focused on our wide selection of products and on prices, which lowered the cost of home improvements.
Other plans focused our organizational structure and operating systems, which resulted in lower costs and higher profits.
The expertise of Saine Marketing consultants has contributed a great deal to the company's success."
We have worked on four strategic and marketing plans with Saine Marketing since 1991, including one that saw the development of the Réno-Dépôt concept.
In some plans we focused on our wide selection of products and on prices, which lowered the cost of home improvements.
Other plans focused our organizational structure and operating systems, which resulted in lower costs and higher profits.
The expertise of Saine Marketing consultants has contributed a great deal to the company's success."
SYLVAIN TOUTANT
Former President
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