"Amisco is a North American leader in manufacturing metal furniture. We design and manufacture metal beds, dinette sets, chairs and stools.
We mandated Saine Marketing to create four strategic and marketing plans since 1994, the results: unprecedented growth in a mature market.
The consultants challenged us on the right issues, and helped us; target new segments of bed and dinette buyers, lower our prices, improve delivery times and successfully expand into the US market.
Between 1994 and 2005, our sales rose from $19 to $48 million. That's what we call performance!"
RÉJEAN POITRAS
President and Chief Operating Officer